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Copy goes through rounds of feedback, and drafts wait on approval without anyone chasing them. Drop the draft into the Space and Hops reviews it against your brand voice, suggests edits and tracks who still needs to approve.
How it runs: Scheduled. An automation runs every weekday at 4pm, posts the copy waiting on approval and saves the approval tracker as a Table. You can also ask Hops any time.

What it does

  • Reviews against the brand voice guide. Hops checks tone, word choice and style in the Google Doc against the guide pinned in Space context.
  • Explains every edit. Each suggestion comes with the original text, the proposed change and the reason.
  • Flags claims that need a source. Stats, comparisons and superlatives are listed so they get backed up before approval.
  • Routes to the approver. Hops posts the draft to the approver named in Space context and tracks the status.
  • Chases pending approvals. Every weekday afternoon Hops lists which copy is still waiting and who it is waiting on.
Homepage hero v3.docx added to Space context, Hops read the draft and reviewed it against the brand voice

Ask Hops

Copy a prompt into any chat with Hops, or mention @Hops in a Space.
Example reply:
Copy review done for Homepage hero v3:
  • 5 edits suggested to match brand voice.
  • 1 claim needs a source: “fastest in the category”.
  • Sent to Dana Ortiz for approval.

What you get

  • A 4pm post in the Space chat (or Slack) listing copy waiting on approval, with owners.
  • An approval Table in Tables in the Space with each piece, its status and approver, updated every run.
  • A review Doc, when you ask for one. Say “save this review as a doc” and Hops writes the edits to Docs.
  • Answers on demand. Ask Hops to review a draft or check status any time.

Connections needed

Connect these apps. Each card opens Connections in the app.

Google Docs

Drafts to review and the brand voice guide.

Slack

Approval requests and the daily list.

Set it up

1

Connect your apps

Connect Google Docs and Slack in Connections.See Connections.
2

Create the Space

Create a marketing Space. Pin the brand voice guide and the approver names in Space context.See Spaces and Space context.
3

Add the skill

Give Hops these instructions:
See Build a skill.
4

Schedule it

Every weekday at 4pm Hops lists copy waiting on approval. It posts the list to the Space chat and updates the approval Table.See Automation.